Cuprajake make bigger quicker changes owning your own factory, and you can get a product designed, produced and sold quickly,
For genuine, new innovations that is true. But most makers select from a variety of manufacturers for various parts e.g. group heads. And I’d have to say, the Nurris paddles are truly innovative.
But agree 100% , if the punter is happy the no one really minds if the factory simply assembles parts from suppliers (like car makers) or they make their own.
In reality, even true “manufacturer” is surely assembling parts from a mix of suppliers and their own on-site made parts?